Motorola, Microsoft + Nokia And Amazon To Launch New Products Ahead Of iPhone 5 Release Date


24.08.2012

Motorola, Microsoft + Nokia And Amazon To Launch New Products Ahead Of iPhone 5 Release Date

Rumor has it that the iPhone 5 release date was set for September 12th, when the next-gen Apple smartphone will be launched during an official press conference. The iPhone 5 is definitely one of the most anticipated gadgets of 2012 and Apple’s rivals know that.

It seems that Motorola, Amazon and Microsoft will launch new mobile terminals sometime in early September and it seems that we are talking about new Lumia smartphone, the new Amazon Kindle Fire tablet, and, of course, about a new Motorola flagship smartphone. All these companies are in a hurry to launch their product as soon as possible.

Of course, it’s not unusual for this kind of events to be held in the fall, but too many were crowded ahead of the Apple conference, meaning that the iPhone 5 will be a extremely important product.

As you probably know the iPhone is world’s best selling smartphone and, in order to beat that, or at least try to lower the number of units sold, all other companies have teamed-up in an attempt to make the consumers forget about Apple’s iOS-powered phone.

Samsung, Apple’s biggest rival, couldn’t stay away, thus the South Korea-based company will unveil the new Samsung Galaxy Note 2 on August 29th. Therefore, the iPhone 5 will now have to fight against two very powerful Samsung smartphones (Galaxy S3 and Note 2) instead of just one, like it happened before.

But this strategy is like a double-edged sword. The products are showcased ahead of the iPhone 5, but they will officially become available for purchase in the same time-frame as the new Apple product. So, there are two scenarios here: the iPhone 5 launch makes consumers forget about the devices launched ahead of it, or the Apple smartphone’s sales are indeed harmed by the competition’s worthy rivals.

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